ICC launches new logo for T20 World Cup 2024; What's the secret of its new design?

The International Cricket Council i.e. ICC has revealed the new logos for next year's Men's and Women's Cricket T20 World Cup on Thursday. ICC has started preparations for these two mega events of men's and women's cricket by revealing the new logo for the T20 World Cup 2024.

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The Men's Cricket T20 World Cup 2024 will be organized from June 4 to June 30, in West Indies and USA. At the same time, Women's Cricket T20 World Cup will be organized in Bangladesh, although its dates and schedule have not been announced yet.

Created from the three things that define T20I cricket – Bat, Ball, and Energy! 🤩

A striking new look for the ICC T20 World Cup 🏆 💥 ⚡️#T20WorldCup pic.twitter.com/kflsHr81eN

— ICC (@ICC) December 7, 2023

New logo reflects the energy of T20

According to the ICC, the new logo reflects fast-changing events in the smallest format. The new logo features textures and patterns inspired by the host nation hosting the World Cup next year, but also reflects the continued energy in T20 cricket.

The ICC said, "The logo, a creative fusion of bat, ball, and energy, symbolises the core elements of T20I cricket. The T20 lettering dynamically transforms into a swinging bat, encapsulated within a dynamic ball. The strike graphic within the ball mirrors the unique atmosphere and electric energy experienced in T20Is, with the zig-zag pattern alluding to rising excitement and heart-pounding moments."

The letters of the word T20 written in this logo are written in a design which shows the swing of a bat which has been hit by a ball very fast. These three letters are placed side by side in a zig-zag pattern design, which represents the vibration and tremendous energy generated by the strike between the bat and the ball.

The General Manager of ICC Marketing and Communication, Claire Furlong praised the new logo introduced for the T20 World Cup 2024, and said that, "We have an exciting six months ahead of us building up to the ICC Men's T20 World Cup in the West Indies and USA, and fans can now register their interest to receive World Cup information and ticket news,"

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"The ICC Men's and Women's T20 World Cups promise to deliver an electrifying and edge-of-your-seat experience to cricket fans globally, and we hope the new visual identity reflects that vision and energy. The incorporation of the distinctive patterns in the brand will provide hosts with a unique element across the event's look and feel." Furlong added.

Fans now have the chance to express their interest in procuring tickets for the ICC Men's T20 World Cup 2024, set to be on sale within the month. This will ensure they get ahead in the ticket updates and help them secure their place at the atmospheric World Cup spectacle.