Sales of Cristiano Ronaldo's famous Manchester United No. 7 jersey have smashed the Premier League record in the 12 hours after they were released.
According to LovetheSales.com, in the 12 hours after Ronaldo's new kit was releases, fans splashed out £32.5m ($A60m) on his jersey. However, it's a Premier League record for the 12 hours after a player's official shirt number announces. LovetheSales.com tracks sales data from over 1,000 UK online retailers.
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Also with United kits emblazoned with the superstar's number costing anywhere from 80 pounds to 110 pounds. However, that means that anywhere between around 295,500 shirts and 406,250 shirts were sold in that period. The staggering number means he already has the top-selling jersey of any Premier League player. Moreover, that is above Manchester City star signing Jack Grealish. Also Lionel Messi's psg jersey were gone for £20.3 million overall.
Cristiano Ronaldo's jerseys with the famous No. 7, have broken the Premier League record for shirt sales within the first 12 hours of a player's number being made official. Fans have apparently splurged £32.5million on Ronaldo's No. 7 kits within the first 12 hours. Although, which pips even Jack Grealish's kit sales at Man City. However, this will not pay back the £12.85million fee United paid for Ronaldo to Juventus.
As a result, there were long queues outside the official store, with fans queuing up to represent their iconic player and his iconic number once more. However, Football teams do not get to keep the entire revenue generated from shirt sales. The Red Devils signed a record £750million decade-long deal with Adidas in 2014.
While the terms of the deal are keeps confidential. Although, United are unlikely to pocket more than 10% from the kit sales. Instead of diving deeper into the numbers, it is safe to say that United won't make a lot of money from this. According to Dr Dan Plumley, a senior lecturer in sport finance at Sheffield Hallam University. Although, he spoke on BBC recently, the Red Devils are likely to pocket not more than £5 per shirt.
It is obvious that shirt sales aren't the only reason United signed Ronaldo for. However, the 36-year-old is still banging in goals for fun and can be a potent goalscorer on a regular basis for Ole Gunnar Solskjaer's team.